Introduction (Psychology)

Welcome to the Vegan Interactions Academy! In the psychology section we'll review key concepts behind behavior change. In the strategy section we'll discuss how to apply these concepts to our interactions.

Stages of Change

Identifying what stage someone is in and providing information relevant to that stage.

Single-Interaction Focus

Why to let go of the concept of winning.

Shame

Understanding shame and how it relates to discussing veganism.

Viewing Others as Pre-Vegans

Viewing others as 'pre-vegans' can help us focus on the positives in what they are saying.

Being Solutionary

Focusing on the positive potential instead of the negative reality.

Setting a Clear End Goal

How to set goals and respond to people taking steps.

Method Over the Message

The way we say something is often more important than what we say.